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Wednesday, October 2 • 1:15pm - 2:30pm
Lost in Translation: Decoding Unexpected Language Barriers between Transportation, Advocacy, and Main Street

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From neighborhood commercial districts in large cities to rural downtowns, streets play a vital role in animating the social and economic life of communities and improving the quality of life for residents and visitors. Despite this significant role, many Main Streets Stakeholders lack the “language skills” to collaboratively manage transportation issues, promote quality streetscape design, and support equitable access. In this fun, chatty, and informative session, Project for Public Spaces and National Main Street Center will launch a new toolkit aimed specifically at breaking down the unexpected language barriers among Main Street Managers, Transportation Officials, and Community Advocates in a way that works for everyone. By offering a common language, practitioners (street designers, traffic and parking engineers, transit professionals, etc) and Main Street communities might engage better with one another. The “Main Street Transportation Toolkit” is a multi-part tool that combines the Main Street Approach and the Placemaking Process to help Main Street leaders, transportation professionals, local officials, community advocates, and everyone in between: (1) increase their understanding of streets and transportation impacts; (2) learn how to balance the needs of mobility and other street activities; and (3) ultimately build stronger relationships with each other and the community.

A transportation official (speaking Transport-ese), a community advocate (who only speaks Advo-kaans), and a Main Street manager (who speaks Mainstreet-ian) walked into a bar. They didn’t understand each other so they stopped talking. The end. 

avatar for Cailean Kok

Cailean Kok

Project Assoicate, Project for Public Spaces
Cailean Kok is a certified planner with a half decade working on a wider range of research and community projects. She works on the Healthy Places Program and the Bass Center for Transformative Placemaking at Project for Public Spaces applying her passion for transforming the built... Read More →
avatar for Lindsey Wallace

Lindsey Wallace

Director of Strategic Projects and Design Services, National Main Street Center
avatar for Shaylee Zaugg

Shaylee Zaugg

Junior Project Associate, Project for Public Spaces
Shaylee is a key member of the Main Streets, Portals to Places, and Healthy Places initiatives at Project for Public Spaces, with extensive experience engaging youth and conducting in-depth urban research.At Project for Public Spaces she develops tools for improved urban mobility... Read More →
avatar for Laura Torchio

Laura Torchio

Deputy Director, Project for Public Spaces
Laura Torchio is a certified planner specializing in active transportation, healthy communities, and placemaking. She is a seasoned facilitator with a forte to inspire thoughtful, creative initiatives and coalitions that strengthen the social, physical, and economic vitality of communities... Read More →

Wednesday October 2, 2019 1:15pm - 2:30pm EDT
EPB, 7th Floor, Room 1